FILAKIDS Creek In The City FOOH

2024.03 - 2024.04

Instagram Contents
https://www.instagram.com/p/C6dW-8DCCdf/

πŸ™ A giant πŸ‘Ÿ appears in the city!
The Urban Creek Sandal perfectly matches the city vibe with its sleek Silver color and effortlessly natural Beige color.

πŸ™λ„μ‹¬ 속 λ‚˜νƒ€λ‚œ πŸ‘ŸλŒ€ν˜• #μ–΄λ°˜ν¬λ¦­μƒŒλ“€
μ‹œν‹° λ¬΄λ“œμ— 잘 μ–΄μšΈλ¦¬λŠ” #μ‹€λ²„μ»¬λŸ¬μ—μ„œ
λ‚΄μΈ„λŸ΄ν•œ λ¬΄λ“œλ₯Ό λ‹΄κ³  μžˆλŠ” #λ² μ΄μ§€μ»¬λŸ¬ 둜
μŠˆβ€”-욱 λ°”κΌˆμ–΄μš”!

We created a video based on the concept of "A Touch of Nature in the City." From the scenes featuring the camping car and Creek Sandals to the transformation of the urban landscape into nature, we carefully designed the natural elements to blend seamlessly with the live-action footage.

도심 속 μžμ—° ν•œ μŠ€ν‘Όμ΄λΌλŠ” 컨셉을 기반으 μ˜μƒμ„ μ œμž‘ν–ˆμŠ΅λ‹ˆλ‹€. 캠핑카와 ν¬λ¦­μƒŒλ“€μ΄ λ“±μž₯ν•˜λŠ” μž₯λ©΄λΆ€ν„° μžμ—°μœΌλ‘œ λ³€ν•΄κ°€λŠ” 도심 ν’κ²½κΉŒμ§€, μ΄¬μ˜λ³Έμ— 맞좰 μžμ—°μŠ€λŸ½κ²Œ λ³€ν™”ν•˜λŠ” μžμ—° 풍경을 μ—°μΆœν–ˆμŠ΅λ‹ˆλ‹€.

Pick Up Your Rolly!

To highlight the lovely and vibrant colors of the product, we created an image featuring both the sandals and jelly.

μ‚¬λž‘μŠ€λŸ½κ³  νŒν•œ μ œν’ˆ 색상을 κ°•μ‘°ν•˜κΈ° μœ„ν•΄ μƒŒλ“€κ³Ό 저리가 ν•¨κ»˜ μžˆλŠ” 이미지λ₯Ό μ œμž‘ν–ˆμŠ΅λ‹ˆλ‹€.

Client : Fila Kids
Modeling : Seo Jeong Bae
3D Artist : Yun Ji Hoon, Hwang Eui Ryoung
Edit, Compositing : Yun Ji Hoon